Job Overview
Country Marketing Manager at betPawa
betPawa Dar es Salaam, Tanzania
About the job
Who is betPawa?
Our mission is to enable everyone in Africa to place a bet, and trust they will get their winnings.
betPawa is an internationally recognized brand operating across 10 African countries, rapidly expanding into further markets. betPawa specializes in serving communities by enabling everyone to place any size bet and win big with the market-leading win bonus schemes. The company builds trust and recognition through Dream Maker and Win BIG, Give Back campaigns, funding outright, or matching winners’ contributions to community development projects.
The role of the Country Marketing Manager within betPawa is to create impactful marketing activities within your market, grow our user base and create brand loyalty, and build a strong relationship with key partners and players in the gaming and sports industry.
The Country Marketing Manager will be reporting to the Regional Marketing Manager of his region. The Country Marketing Manager will have a Marketing Coordinator reporting to him
Key responsibilities:
Produce local marketing plans for campaigns and activities that align with the country’s marketing goals
Lead on marketing activities to grow users within the market
Ensure compliance with all local advertising guidelines
Be the local spokesperson for the brand with the governing body
Manage partnerships and suppliers to deliver value
Budget planning, analysis, and bringing in data-driven learnings
Requirements:
Minimum 5 years of experience working in a similar role
Degree in Marketing or equivalent
Project Management skills
Relationship and stakeholder management experience
Excellent English language skills
Computer skills such as Google Suite, analytics, and project management tools
Beneficial skills:
You have a passion for football and/or sports betting
Benefits
Freedom to work remotely or from one office
An opportunity to develop solutions from scratch
Competitive salary DOE
Team outings and company events
Work with multicultural and like-minded creative individuals
The opportunity to work in a high pace, high-tech environment
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